How to Write a Song That is Marketable - Outerloop

How to Write a Song That is Marketable

How to Write a Song That Is Marketable

You KNOW How to Write a Song That is Marketable – and Noone Else Knows It Like You Do

Too many people fail by trying hard to make music like someone else. Make YOUR music and then put in the hard work to find the audience who will love YOU.

I love tablature. I love the idea I can just play the right notes at the right times and, with a little bit of technological help, I can sound JUST LIKE the musicians I admire. It’s a game-changer. But it isn’t a career maker. At least not unless you want to make your living playing weddings and corporate events. THAT’S FINE. But it’s probably not your dream.

Check out our recent post on how long it takes to become a rock star!

If your dream is to be admired for making original music, why not BE ORIGINAL?

There are billions of people on this planet. And you only need to be the favorite of a few of them to make a career in music. Your pursuit, as a professional musician, is finding enough people to fund your art and lifestyle. That could be one wealthy person putting you on her payroll. Or it could be a million people streaming your songs often enough to cover your bills.

Often, musicians and songwriters are asked to compromise their music in the interest of finding a larger audience. But you may just need a BETTER audience.

Put the work into finding your audience, wherever they are, or in compromising your art

Knowing how to write a song that sounds just like other songs popular in your local market is a valuable skill. It could be your ticket to success. But not compromising your songwriting for the “popular” market doesn’t mean you will always need to be poor, or always have a “real” job. It just means you have to work harder to find the audience that will support you and your unique voice.

The music business is filled with talented, original musicians with cult followings. And some of music’s greatest culture icons are songwriters shunned by the popular market but accepted only after surviving for years on the support of that cult following.

Trust your gut. You’ll know when you’re compromising too much.

But put the work into finding your audience. Make yourself available as often as possible for them to find you. Take all the media opportunities and performance opportunities you can. And then be unequivocably, uncompromisingly you.